March 26, 2026
Graphic design is often mistaken for decoration—but in reality, it’s a powerful driver of strategic communication. In this session, More than Pretty Pictures: How Graphic Design Powers Strategic Communication, we’ll explore how intentional design choices influence understanding, shape perception, and motivate action.
Participants will learn how visual systems, typography, color, layout, and hierarchy work together to clarify messages and reinforce strategy across platforms. Through a deeper dive into one organization’s story, this session will demonstrate how graphic design supports branding, storytelling, accessibility, and decision-making—far beyond aesthetics alone.
Speakers:
Lori Baker-Pizzarro, Owner, The Design Department
Rae Lynn Cox, MS, APR, Vice President, Communications & Donor Engagement, United Way of the Capital Region
Date:
Thursday, March 26, 2026
Location:
Jo Jo’s Restaurant, 107 W. Main St., Mechanicsburg (2nd floor)
(Parking in the back of the restaurant or free on street parking.)
Time:
5:30 p.m. to 8:30 p.m.
5:30 p.m. – Registration & Networking
6:15 p.m. – Welcome & Table Introductions
6:30 p.m. – Dinner
7:15 p.m. – PPRS Business & Program
Cost:
Members and Students: $35
Non-Members: $45
Menu:
Bruschetta
Rolls
Garden Salad
Penne Florentine (Vegetarian and Gluten Free)
Baked Ziti with Meat Sauce
Chicken Marsala
Assorted Desserts
Soda and Tea
Register by 4 p.m. on Thursday, March 19, 2026.
Registration for this event is capped at 45 people.
PPRS Event Cancellation Policy: Cancellations will be accepted through the registration deadline. After this date, cancellations cannot be accommodated. To request a cancellation, please email PPRS Treasurer Ted Czech at pprstreasurer@gmail.com.