From celebrities and business moguls to aspiring YouTube stars and even local professionals, self-promotion is rampant. But what differentiates blatant self-promotion and personal branding? How important is a strong personal brand in today's digital age?
Personal branding establishes a prescribed image or impression in the mind of others about an individual, group or organization. Many times, the personal brands of leaders or employees even sway the public's perception of that company or organization - think of Donald Trump, former Attorney General Kathleen Kane or Steve Jobs. Each name probably provided a distinctly different impression, your experience with his or her brand.
Join us for our first meeting of the year on January 26, for a panel discussion with local experts Anne Deeter Gallaher of the Deeter Gallaher Group, RJ Harris of WHP 580, and Sara Bozich of SaraBozich.com. We will explore the many facets of powerful personal branding: elements of a good personal brand, maintaining both a personal brand and a personal life, the role of authenticity, how relationships change with the growth of your brand, social media's influence on a personal brand and more.
DATE & TIME:
Thursday, January 26, 2017
5:30 p.m. Registration/Networking/Cash Bar
6:30 p.m. Dinner
7:15 p.m. Panel Discussion
Duke's Riverside Bar & Grille
313 South Front Street
Wormleysburg, PA 17043
Fresh Baked Rolls
Fresh Carved Roast Beef
Penne Alfredo with Broccoli
Garlic Herbed Red Skin Potatoes
Assorted Green Beans with Carrots
Ice Cream with Chocolate Sauce
Soda, Iced Tea, Coffee and Hot Tea
Please make special meal requests with your reservation.